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6 Takeaways From SAP's New Channel Chief Karl Fahrbach

Fahrbach spoke to reporters following his recent appointment as SAP's top channel executive. Here are six key points SAP channel partners need to know about.

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Fahrbach Takes The SAP Channel Reins

Earlier this month SAP named Karl Fahrbach, previously the chief operating officer for the company's Global Partner Organization, to be the giant software company's new channel chief. He takes over from Rodolpho Cardenuto, the company's previous top channel executive, who left earlier this year to take a sales executive job with augmented technology developer Magic Leap.

Fahrbach recently spoke to reporters on a conference call to talk about his new role, his plans for SAP's partner program and initiatives, and the role of the channel in today's rapidly changing IT industry.

Here are six takeaways from that conversation, plus some facts about Fahrbach's background in channel management.

 
 
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